Online Campaigning 2013 Social Media Survey Results
At the start of the year, we ran a social media survey just to see where political campaigns stood on using social media in 2013. We expanded the number of questions from our last survey.
View ArticleOnline Candidate Gets A Facelift
There's an old saying: The shoemaker’s children go barefoot. Over the last few years, political campaign websites have rapidly evolved. Beyond the technical improvements, we've worked to incorporate...
View ArticleWhen Zombies Attack Your Political Campaign!
Zombies are reanimated dead, mindless monsters that band together and attack the living. During an election season, the living (voters) often find themselves unable to escape the unrelenting,...
View ArticleHow Soon Will My Campaign Website Appear on Google?
We get asked this question a lot when clients launch their new campaign websites. Some people are alarmed when they don't see themselves for a name search within hours of going live with a website....
View ArticleWhat Are Your Best Campaign Stories?
In the course of our business, we hear a lot of stories from our political and campaign clients. Some of them relate to online issues, but we often hear about other problems they have with their...
View ArticleMoving Away From FeedBurner
Just a quick note to our readers: If you follow Online Candidate updates through Feedburner, we will soon be ending our use of the service. We use Feedburner to syndicate this blog’s RSS feed. Because...
View Article5 Website Secrets Your Political Opponent Doesn’t Know
For many first-time candidates, the web can be an intimidating experience. There's a lot of talk about how essential it is to have a campaign website and to engage voters through social media....
View ArticleElements of an Online Political Campaign
Even local political campaigns are finding that an online presence is critical to election success. Online strategies have become more sophisticated. Candidates can be outclassed by opponents who...
View ArticleOnline Writing Tips For Local Campaigns
As the fastest-growing resource in politics, the web provides a cost-effective method to reach supporters and potential supporters. However, writing for a website is different than writing for print....
View ArticleWhat To Look For In A Campaign Website Builder
Local candidates are using the web for engaging voters, for fundraising and for building campaign support. The campaign website is usually the hub of any online campaign. There are a number of options...
View ArticleWhat Are Your Vexing Campaign Questions?
A few months back, Online Candidate started a Google+ Page. Since then, Google had added a number of great features to the service. Google+ Hangouts is a free video chat service that enables both...
View ArticleGetting Your Campaign Website To Rank On Search Engines
All candidates want their campaign website to appear in the top search results. Here's how to get those rankings and drive more traffic to your site.
View Article[Podcast] Best Practices for a Political Campaign Website
We were recently a guest on GettingElected.org's latest podcast. Getting Elected provides in-depth interviews with top, cutting edge politicos and candidates providing content for candidates,...
View Article7 Ways to Ruin a Campaign Website
There are certainly more than seven ways to mess up a website, but these are the top ways of making a campaign website less effective than it should be.
View ArticleEmbedding Presentations Into Your Campaign Website
Presentations are a great way to share information about a candidate and the issues issues. While you can simply upload a file and link to it as you would to any other file, embedding a file into a web...
View ArticlePolitical Logo Design Tips
A political logo must be unique and stand out enough to brand a candidate and campaign to a wide audience. A well-designed campaign logo helps brand a candidate and projects a professional image in the...
View ArticleNew Online Candidate Service: Website Promotion Package
Online Candidate is proud to release a new service for our campaign website customers - the Website Promotion Package. This is a great way for campaigns to easily make sure their website is ready for...
View ArticleNegative Linking Your Political Opponent
One online 'dirty trick' that is perfectly acceptable is to link to outside content about your opponent using the opponent's name as the link text. Here's how to do it.
View ArticleThe 2014 Campaign Has Already Begun
The 2014 campaign? Wait, we haven't even gotten through the 2013 elections yet! While 2014 seems a long ways away, a lot of smart political campaigns are already laying the groundwork for the next...
View ArticleFacing Down A Campaign Print Disaster
What do you do when you realize that the wrong campaign domain name has been printed on your brochures! The horror! What could be worse?
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